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Jul 16, 2020 7:58:15 AM

How to Eliminate Unforced Sales Errors

Serena Williams is arguably the most prolific women's tennis player of all-time. January 4, 2017, was not one of her better days. As the number 1 player in the world, she dropped a match to 72nd ranked Madison Brengle.  That day, in uncharacteristic fashion, she committed 88 unforced errors. To add insult to tournament injury, Brengle said her strategy that day was simple. It was to "play 'ugly' off the return." In other words, to purposely play bad. She quipped, "I think she was surprised how bad I was." 

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